Wealth Management
Brand strategy and identity to reposition a leading regional wealth management practice for growth.
Branding
Project Overview
Client: Vieira Financial Group
Industry: Wealth Management
For a leading regional wealth management firm, we built a refreshed brand identity around the core promise to help clients care for the things that matter most. The visual identity, featuring custom photography and a warm, inviting color palette inspired by the firm’s Southern California surroundings, reflect a life made possible through thoughtful financial planning.